Sports Television Viewers
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Bowling
Television Viewers
Bowling for the television market has slowly grown into a
huge business.
For example, the Pro Bowlers Association features the best
bowlers in the
world competing in 20 tournaments a year for a purse of over
$5 million.
Total List: 2,600,000
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Boxing
Television Viewers
Boxing fans are passionate about their sport and will watch
televised bouts
as often as possible. This audience tunes into ESPN, Forum
Boxing, HBO
World Championship Boxing, HBO Pay-Per-View, Showtime, &
more.
Total List: 3,300,000
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Car
Racing Television Viewers
These enthusiasts feel the need for speed. Types of programming
would
include: NASCAR, Formula 1, Stock Car, Motorcycle, IndyCar,
Drag Racing,
Off-Road, etc. Reach these loyal viewers of America's #1 spectator
sport.
Total List: 11,900,000
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College
Basketball Television Viewers
Here are college hoop TV viewers who will follow them through
the regular
season and into the conference playoffs, culminating in the
ultimate basketball
event-March Madness. Target viewers who are masters of Bracketology.
Total List: 6,700,000
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College
Football Television Viewers
Whoa Nellie, these college pigskin fanatics can't wait for
the first snap. This
audience tunes into ABC, CBS, NBC, ESPN & ESPN2, FSN,
CBS College Sports
Network, Big Ten Network, Versus, and MountainWest.
Total List: 6,300,000 |
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Fishing
Television Viewers
Target die hard angling enthusiasts who can't get enough of
their sport.
This audience tunes into ESPN Outdoors, In-Fisherman Television,
The
Fishing Channel, The Sportsman Channel, TNN Outdoors, and
more.
Total List: 3,800,000
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Golf
Television Viewers
These golfing on TV fans enjoy up to the minute golf scores,
PGA tour
coverage, news, golf instruction, golf through the decades
footage, and
more. Most tune into The Golf Channel (TGC) for their television
content.
Total List: 10,400,000
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Horse
Racing Television Viewers
For a pure adrenaline rush, few sports offer the quick on-the-edge-of-your-
seat excitement that horse racing does. They tune into ABC,
Comcast,
ESPN, HRTV (Horse Racing Television), NBC, NTRA & SportsNet.
Total List: 6,100,000
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Ice
Hockey Television Viewers
Pro hockey fans are a die-hard bunch. They keep up with all
NHL action,
and will respond to offers of NHL merchandise by team, memorabilia,
fantasy news, tickets, cards, and licensed gear and apparel.
Total List: 5,700,000
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Pro
Baseball Television Viewers
When you can't get to the ball game, watching it on TV is
the next best thing.
These viewers are hooked on America's pastime and remain loyal
to their
favorite team. These dedicated fans will respond to your targeted
offer.
Total List: 6,400,000
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Pro
Basketball Television Viewers
Die-hard pro basketball fans who can't get enough of watching
their
favorite team on TV. Offer them NBA merchandise by team, memorabilia,
fantasy news, magazines, tickets, cards, licensed gear and
apparel.
Total List: 4,700,000
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Pro
Football Television Viewers
This file includes humongous fans of NFL football, arena football,
or both.
They tune into: NBC, CBS, ESPN, FOX, & NFLN. They don't
miss the wild card
and divisional playoffs, the Championship games, and the Super
Bowl.
Total List: 9,700,000
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Pro
Wrestling Television Viewers
Professional wrestling addicts who enjoy the theatrics of
this billion
dollar industry. Watching mostly the WWE & TNA, they cheer
for
folding chair hits, the piledriver, the backbreaker, and the
moonsault.
Total List: 3,200,000
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Rodeo
Television Viewers
If these fans can't hit the dirt in person, they get their
rodeo fix by watching
exciting rodeo action on television. This audience tunes
into CBS, CSTV,
ESPN, ESPN2, NBC Sports, and the Outdoor Life Network.
Total List: 3,500,000
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Tennis
Television Viewers
Tennis fanatics who follow their favorite sport and players
on TV. They watch:
The Tennis Channel, ESPN2, NBC and CBS. They watch US, French,
Australian
Opens, Wimbledon, ATP and WTA tours, Davis and Fed Cup, and
much more.
Total List: 4,700,000
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