The ability of marketers to predict and lift response improves
with the use of American Risk Model. Use one or any
combination of 310
statistics for list selection, along with 300+ demographic
Total List: 93,000,000
Names available in six states (CA, NV, IL, FL, AZ, & TX).
Monthly, tens of
thousands of homeowners are granted tax-deductible home equity
loans (a.k.a. Redi-Lines of Credit, Equity Lines, or Second
Total List: 9,500,000
Homeowners who have lived in the same house for over 10 years
have been building equity which can be tapped for such things
equity loans, financial offers, insurance, travel, catalog
Total List: 13,000,000
A total of 36 lifestyle segments that represent groups of
in neighborhoods with similar demographic characteristics
similar behavior patterns.
Total List: 70,000,000
Market-Street’s Realty Masterfile enables you to reach
homeowners in a given area, including those who are well established
in their neighborhoods and those with strong equity positions.
Total List: 64,000,000