Affluence
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Accredited
Super Investors
Everyone on this list has either a net worth over $1 million
or income
producing assets over $1 million. These "super-investors"
are the
top 1% of the American investing public.
Total List: 3,900,000
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Active
Aircraft Owners & Pilots Masterfile
Reach FAA licensed aircraft pilots and aircraft owners with
this
all-inclusive file. This file is selectable by number
of aircraft owned,
type of aircraft and use of aircraft.
Total List: 563,000
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Active
Investors Masterfile
These are individuals who have invested in or are looking
to invest in:
annuities, bonds, stocks, commodities, futures, options, IRAs,
mutual
funds, real estate, money market funds, municipal bonds, &
tax shelters.
Total List: 18,000,000
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Affluent
Seniors
Well-to-do seniors make up the hottest emerging market today.
Holding
a great amount of disposable income and time they are good
prospects
for travel, healthcare services, luxury items, children's
products and more.
Total List: 5,100,000
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America's
Socially Prominent
Most of the individuals own chic city homes or magnificent
country estates,
drive expensive late-model cars, travel frequently for business
and
pleasure, and purchase high fashion apparel and luxury items
of all kinds.
Total List: 41,500
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American
Boat & Yacht Owners Masterfile
This comprehensive database of vessel owners, ranging from
working
to pleasure craft, gives you a chance to catch them on dry
land. All
have registered a marine radio with the FCC.
Total List: 980,500
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American
Express Card Holders
Holders of "The Card". These discriminating
consumers want and
expect the best, and are always on the lookout for the products
and
services that will help them experience it.
Total List: 7,700,000
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Board
of Directors at Home Address
Target board members of major U.S. corporations at their home
address.
Selectable by number of boards, decade of birth and gender,
this file
allows you to reach the nation's top executives in the comfort
of home.
Total List: 7,500
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Diners
Club Card Holders
Are these discriminating diners the ingredient for your marketing
mix?
Their appetite for fine goods and services is voracious. This
hard to find
audience will appreciate your upscale offer.
Total List: 1,600,000
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Elite
Bank Card Holders
These are America's most affluent consumers who enjoy the
convenience
of purchasing with plastic. They make frequent purchases
through direct
mail in order to accommodate their busy lifestyles.
Total List: 7,600,000
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Elite
Mail Order Buyers
This file is comprised of proven higher income 100% mail order
buyers, who
appreciate fine quality merchandise. Grouped by 20 specific
interests and
activities in one de-duplicated list.
Total List: 11,500,000
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Financial
News Subscribers
These subscribers to daily, weekly and monthly publications
receive
the news, analysis and numbers that help them in today's fast
paced
financial world.
Total List: 9,000,000
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Gamblers
and High Rollers
Gambling is quickly becoming one of America's preeminent pastimes.
This
file includes the full gamut of casino gamblers -- from
those who enjoy
video poker and slots to the more daring table gamers and
high rollers.
Total List: 4,300,000
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Gamblers
with Las Vegas Casino Credit
These serious casino gamblers have established casino credit
during the
past two years in Las Vegas casinos. Their credit lines
run from $500 to
$100,000 (not selectable). Win big -- test this list
today!
Total List: 260,000
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High
Income Blue Collar Workers
Find high salaried workers that represent the backbone of
America's
economy. This market is predominated by families with
dual incomes
and high employment, and is good for family oriented products.
Total List: 11,900,000
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Homeowners
with Equity
Homeowners who have lived in the same house for over 10 years
and
have been building equity which can be tapped for such things
as home
equity loans, financial offers, insurance, travel, catalogs
sales, etc.
Total List: 13,000,000
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International
Travelers Masterfile
This list is your ticket for international travelers. This
audience is educated,
affluent and will be receptive to other travel offers, entertainment,
financial
services, insurance, credit card offers and high quality catalog
merchandise.
Total List: 6,500,000
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Millionaires
Your upscale direct mail offer will be afforded careful consideration
from
within the comforts of these individual's beautiful homes.
This list is
comprised of millionaires and multi-millionaires.
Total List: 7,500,000
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Professionals
at Home Masterfile
The combined purchasing power of these professionals (Architects,
Attorneys, CPAs, Dentists, Doctors, Engineers & Veterinarians),
found at
their home address, provides an ideal audience for upscale
offers.
Total List: 7,100,000
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Prominent
African-Americans Masterfile
Reach African-Americans who have attained a high level of
achievement
in politics, business, education, media, film, literature,
religion and much
more. You may select by home and business address.
Total List: 44,400
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Upscale
Retail Shoppers
This file is comprised of higher income shoppers who are looking
for
fine quality, upscale merchandise, designer apparel, health
clubs,
travel offers, jewelry and the like.
Total List: 10,300,000
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Wealth
Masterfile
These affluent individuals maintain high levels of discretionary
income and
most have annual incomes well in excess of $100,000 per year.
The file
includes over 294,000 millionaires and multi-millionaires.
Total List: 17,500,000
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Wealthy
Families with Children
This file adds an element of prosperity, making these households
ideal
targets for many high-end family and child oriented offers.
You may select
by children's ages, by age range, and by many more demographic
selects.
Total List: 2,300,000
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